The future can be a scary thought. Bills, career, on being 100% on your own is intimidating for a lot of college students. However, I look forward to it. Not knowing what is ahead is thrilling for me, and and creates a sense of wonder for me. What kind of person will I become? What will my professional career look like? Well, the videos we had to watch for my PR Tactics class was very reassuring, and also gave me some food for thought.
The first video to catch my attention was an interview with UWW alumni Jennie Krajeck. Her admiration of UWW is a lot like my own. The diversity on campus is amazing, and everyone seems to be open-hearted for the most part. I often take classes and think to myself, 'When am I ever going to use this in the real world?" Well, for Krajeck she states that she utilizes the skills she learned in her UWW classes to her professional life. For any college student this is hard to imagine, but after hearing it from a person who was once in our position, it is truly reassuring. This just gives me more assurance that I chose the right place to pursue my dreams.
The next video that I admired was the interview with Kristin Gritt. She brought a lot of reality to the table in her interview. She shares how she changed her major many times before she finally found one that fit just right with her. After she found what was right for her, she charged at it full force. She stresses internships and school organizations, because all of them are great for networking. She is a great inspiration to never settle for less than exactly what you want, and once you have it continue with it 100%. I plan to get involved in more organizations on campus because of the importance of them that was stressed by Gritt.
Finally, my favorite video, by far, was the interview with Rick Daniels, Greek leadership adviser at UW-Whitewater. I am a Greek on campus as well, so it was very enjoyable to watch since I could relate to a lot he was saying. I have seen Daniels speak at many Greek events and conferences and also had individual conversations with him. He is truly one to look up to. he is a great example of how Greek life on a college campus can benefit you during college, after college, and for the rest of your life.
Saturday, August 10, 2013
Saturday, August 3, 2013
McDonalds- Alot of PR Work Ahead of Them
Facebook is one of the main resources used by companies today to market their brand. This allows for advertising and news releases. However, something I have noticed recently is that Press releases come hand in hand with Facebook, especially when it comes to negative publicity. No company wants the negative news on the page that is viewed most by consumers (Facebook.) So, in turn, they stick to press releases to announce these issues. This became evident to me when researching the latest McDonald's controversy. Their Facebook page was all positive from the company end, however the controversy showed through in comments from the public.
McDonalds fast food chain has been around for years. However, in recent months rumors have been surfacing that U.S. McDonalds puts a filler in their meat, this filler is pink slime. Pink slime contains Ammonium Hydroxide, not suitable for human consumption. Naturally, this has caused some uproar within communities. This filler had been used in burger patties, chicken patties, and chicken nuggets. While the food chain has now banned the use of pink slime in their food, the company sabotaging by its customers has not died down. Information on this isse can be found at http://dailym.ai/15D38nS. On McDonalds Facebook page, (http://on.fb.me/1b3lFf8), the company displays seemingly delectable food pictures. On almost every picture someone has commented something about pink slime, or the food being toxic. This is alarming from a PR standpoint. McDonalds reacted well by immediately changing the recipe of their meat and submitting a press release, (http://bit.ly/18ZrTQa). However, in the press release McDonalds seems to be contradicting themselves in what they say is in their meat. This issue calls for immediate and constant PR work. Although this incident is claimed to have happened a year ago, there is obvious remaining controversy. How long do you think it will take for this issue to die down? Will it ever? Has McDonalds permanently tarnished their image? Only Time will tell. In the mean time, continue educating yourselves on the issue and draw your own conclusions. McDonalds has been around too long to go down in shambles for this reason, but it is up to the PR professionals to make sure that doesn’t happen.
McDonalds fast food chain has been around for years. However, in recent months rumors have been surfacing that U.S. McDonalds puts a filler in their meat, this filler is pink slime. Pink slime contains Ammonium Hydroxide, not suitable for human consumption. Naturally, this has caused some uproar within communities. This filler had been used in burger patties, chicken patties, and chicken nuggets. While the food chain has now banned the use of pink slime in their food, the company sabotaging by its customers has not died down. Information on this isse can be found at http://dailym.ai/15D38nS. On McDonalds Facebook page, (http://on.fb.me/1b3lFf8), the company displays seemingly delectable food pictures. On almost every picture someone has commented something about pink slime, or the food being toxic. This is alarming from a PR standpoint. McDonalds reacted well by immediately changing the recipe of their meat and submitting a press release, (http://bit.ly/18ZrTQa). However, in the press release McDonalds seems to be contradicting themselves in what they say is in their meat. This issue calls for immediate and constant PR work. Although this incident is claimed to have happened a year ago, there is obvious remaining controversy. How long do you think it will take for this issue to die down? Will it ever? Has McDonalds permanently tarnished their image? Only Time will tell. In the mean time, continue educating yourselves on the issue and draw your own conclusions. McDonalds has been around too long to go down in shambles for this reason, but it is up to the PR professionals to make sure that doesn’t happen.
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